ConvoAI

Agent guide · 8 steps

Launch your AI agent and answer every conversation.

Eight steps to an agent that works in the messenger on your website, on WhatsApp and in your inbox: capturing leads, booking appointments and moving deals forward while you sleep.

  • 8 steps
  • Web chat live in minutes
  • No credit card required

01Connect

Add the messenger to your site

Start with your website: one script tag, no accounts to create, and the agent is answering visitors in minutes. WhatsApp and email are optional extra channels for the same agent; the WhatsApp path takes a few more minutes because it runs on Meta's official Cloud API, which is what gives you reliable delivery and full compliance.

  1. 01

    Copy your messenger script

    Open your agent's Branding tab and copy the script tag. Your logo, colors and greeting are set there too, not in the code.

  2. 02

    Paste it on your site

    Paste it before the closing </body> tag. Ready-made snippets for WordPress, Shopify and Webflow are right there. No Meta account, no phone number, no approval.

Check that it works. Open your site, ask the messenger a question and watch the conversation land in your ConvoAI inbox.

Add WhatsApp (optional)

  1. 01

    Create your Meta Business account

    Go to business.facebook.com and create or log into your Meta Business Manager. Verify your business.

  2. 02

    Set up your WhatsApp Business app

    In developers.facebook.com, create a new app, choose “Business” and add the WhatsApp product. Copy your Phone Number ID and permanent access token.

  3. 03

    Add your credentials to ConvoAI

    In your dashboard, open Agent → Connect, paste the Phone Number ID and access token, and ConvoAI generates your webhook URL.

  4. 04

    Activate the webhook in Meta

    Paste the ConvoAI webhook URL and verify token into Meta's WhatsApp webhook settings and subscribe to messages. Send a WhatsApp message to your number and it lands in the same inbox.

Email too. Email is set up under Integrations: forward your support inbox and the same agent answers there.

02Train

Train your agent

Before every reply, your agent searches its knowledge base for the answer. Feed it your best content and it answers like someone who knows your business.

Website URL

Paste your site's address and ConvoAI reads and indexes the page for the agent.

Documents

Upload PDF, DOCX, TXT or CSV files: pricing sheets, FAQs, service catalogs.

Manual entries

Type question-and-answer pairs directly. Ideal for policies, edge cases and objection handling.

Give your agent this content

  • Your complete product or service catalog with pricing
  • Every question customers ask, with the answers that close deals
  • Business hours, location and how to reach you
  • Return, refund and cancellation policies
  • Onboarding steps and intake requirements
  • Your brand voice, so the agent sounds like you
Pro tip: set your agent's Tone in its settings (professional, friendly, formal, casual and more). It shapes how the AI phrases every reply, so it sounds like your brand rather than a robot.

03Qualify

Qualify leads automatically

Stop spending time on people who were never going to buy. Your agent qualifies every inbound contact, scores them and shows your team who is ready, so you talk to buyers first.

  1. 01

    Define your qualifying questions

    In your agent's settings, list the questions that matter: budget, timeline, company size, whatever filters out the noise. The AI weaves them into the conversation naturally, so it never feels like an interrogation.

  2. 02

    Let scoring sort your leads

    ConvoAI scores each lead from 0 to 100 as the conversation unfolds and labels it Hot, Warm or Cold, so you always know where to focus.

Hot · 70 to 100

Ready to buy. Route to your closer now.

Warm · 40 to 69

Interested. Nurture and convert.

Cold · 0 to 39

Early stage. The AI keeps the conversation going.

04Book

Book appointments in the chat

Your agent books appointments right inside the conversation, on WhatsApp, website chat or email. No external links and no drop-off: customers pick a time, confirm and get a reminder.

  1. 01

    Set up your agenda

    Go to Agent → Agenda and describe your services and opening hours, so the agent only offers times you can take.

  2. 02

    Write your booking rules

    Spell out minimum notice, appointment length, what to collect from the customer and anything else the agent must check before it books.

  3. 03

    Turn on reminders

    ConvoAI sends a reminder before each appointment, 24 hours ahead by default, and you can change how far ahead it goes out. Fewer no-shows, more kept appointments.

Power move: in your booking rules, tell the agent to offer times only after it has asked your qualifying questions. Your calendar fills with qualified prospects.

05Funnels

Build conversation funnels

Funnels are multi-step conversation flows. Decide what happens when someone sends a trigger keyword: what the agent says, what it asks and what it records, while the AI handles everything else.

Triggered by a keyword

A funnel starts when a customer's message matches its trigger keyword. Perfect for welcome flows, promotions and qualification sequences that run around the clock.

Answers saved to the contact

Questions in a funnel can save the customer's answer straight to their contact record, such as name, email or notes.

Funnel step types

  • Send message
  • Ask question
  • Apply tag
  • Update score
  • Wait

06CRM

Run your pipeline

Every conversation on every channel creates or updates a contact automatically, so each lead has a record from the first message to the closed deal.

  1. 01

    Contacts created for you

    Every new number, website visitor or email address that reaches you gets a contact card. The AI fills in details from the conversation, with no manual data entry.

  2. 02

    Stages that follow the deal

    Contacts move through Lead, Prospect, Customer and Churned, alongside their score and tags, so you can see where every opportunity stands.

  3. 03

    The full story on every contact

    Open any contact to see their conversations, appointments and internal notes in one place.

  4. 04

    Take your data with you

    Export an agent's contacts to CSV from the dashboard whenever you need them in another tool.

07Analytics

See what is working

Analytics show what your agent is doing: conversation volume, lead quality, customer feedback and how much the AI resolves on its own. Use it to decide where to double down.

Conversations

Total volume and trends over time.

Lead funnel

Contacts by stage, and how many are hot, warm or cold.

Satisfaction

Feedback and CSAT across every period.

AI resolution

The share of conversations resolved without a person.

Want the numbers elsewhere? The same metrics are available from the analytics API, ready to pull into your own dashboards.

08Handoff

Hand off to a human

Some conversations need a person: a complex deal, an upset customer, a request outside the agent's scope. ConvoAI spots these moments, escalates and passes the full context to your team.

  1. 01

    Set your escalation triggers

    In your agent's settings, list the words that should bring in a person, such as “speak to a human”, “complaint” or “refund”. The AI can also escalate on its own when a conversation calls for it.

  2. 02

    Pick it up in the shared inbox

    Escalated conversations land in the shared Inbox. Any team member can take it, add internal notes and reply. The customer sees one continuous conversation.

  3. 03

    Hand it back to the AI

    When the issue is solved, click Resume AI. The agent picks up where it left off, with the full history.

Reply faster: save your best answers as quick answers so your team can send any of them in one click. Response times drop and replies stay consistent.

You are all set

Time to put your agent to work.

Start free with 1 AI agent. No credit card required.