1. Acceptance of Terms
By accessing or using ConvoAI (the "Service"), operated by Serverlys ("we", "us", or "our"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to all Terms, you may not access or use the Service.
These Terms constitute a legally binding agreement between you ("User", "Customer") and Serverlys. If you are using the Service on behalf of a business or other legal entity, you represent that you have the authority to bind that entity to these Terms.
2. Description of Service
ConvoAI is a Software-as-a-Service platform that enables businesses to deploy AI-powered customer service agents on WhatsApp using the official Meta WhatsApp Cloud API. The Service includes:
- AI-powered automatic message handling via Anthropic's Claude models
- Customer Relationship Management (CRM) features including contact management, lead scoring, and pipeline tracking
- Knowledge base management, product catalog, and conversation funnels
- Smart appointment scheduling (Agenda)
- Analytics, webhook integrations, and API access
- Multi-agent management from a unified dashboard
We reserve the right to modify, suspend, or discontinue any part of the Service at any time with reasonable notice.
3. Accounts & Registration
3.1 Account Creation
You must register for an account using a valid email address. You are responsible for maintaining the confidentiality of your password and for all activity that occurs under your account.
3.2 Account Security
You agree to notify us immediately at hello@serverlys.com of any unauthorized use of your account. We are not liable for losses arising from unauthorized account access due to your failure to keep credentials secure.
3.3 Accurate Information
You agree to provide accurate, current, and complete information during registration and to update it as necessary. Accounts with false information may be suspended or terminated.
3.4 Age Requirement
You must be at least 18 years old to use the Service. By using ConvoAI, you represent that you meet this age requirement.
4. Subscriptions & Billing
4.1 Plans
ConvoAI offers several subscription tiers (Starter, Pro, Enterprise) as described on our Pricing page. Features and limits vary by plan.
4.2 Free Plan
ConvoAI offers a permanent Free plan with limited features. No credit card or time limit applies to the Free plan. Features and usage limits vary by plan as described on our Pricing page.
4.3 Billing & Payment
Paid subscriptions are billed in advance on a monthly or annual basis via Stripe. By providing payment information, you authorize us to charge the applicable fees. All prices are in USD and exclusive of applicable taxes unless stated otherwise.
4.4 Auto-Renewal
Subscriptions automatically renew at the end of each billing period. You may cancel auto-renewal at any time from your account settings; cancellation takes effect at the end of the current paid period.
4.5 Refunds
Payments are non-refundable except as required by applicable law. If you believe you were charged in error, contact us within 30 days at hello@serverlys.com.
4.6 Price Changes
We reserve the right to change subscription prices with 30 days' advance notice. Continued use after a price change constitutes acceptance of the new price.
4.7 Downgrade & Cancellation
Downgrading your plan may result in loss of access to features or data that exceed the limits of your new plan. We are not liable for any such loss.
5. WhatsApp API Usage
5.1 Meta Compliance
ConvoAI operates through the official Meta WhatsApp Cloud API. Your use of the messaging features is subject to Meta's WhatsApp Business Policy, Meta Platform Terms, and WhatsApp Commerce Policy. You are solely responsible for compliance with these policies. Violations of Meta's policies may result in your WhatsApp Business Account being suspended or terminated by Meta independently of any action we take.
5.2 Your Responsibility
You are solely responsible for obtaining all necessary consents from your end-users before sending them messages via WhatsApp. You must not send unsolicited messages (spam) or violate applicable messaging regulations including CAN-SPAM, GDPR, TCPA, and equivalent laws in your jurisdiction.
5.3 Message Windows & Template Rules
WhatsApp enforces strict rules about when and how businesses may initiate conversations:
- Customer service window: You may send free-form replies to customer-initiated messages only within the 24-hour customer service window. Messages outside this window require a Meta-approved message template.
- Template messages: Business-initiated messages (outbound campaigns, follow-ups, reminders) must use Meta-approved message templates. You are responsible for ensuring all templates you create via ConvoAI comply with Meta's template guidelines and have been approved by Meta before use.
- Opt-in required: You must obtain explicit, documented opt-in consent from recipients before sending any business-initiated template messages. The opt-in must clearly state that the user will receive WhatsApp messages from your business.
- Opt-out honoring: You must immediately honor any request to stop receiving messages. ConvoAI provides opt-out detection; you are responsible for configuring and honouring it.
- Quality rating: Meta monitors message quality and block rates. You are responsible for maintaining a good quality rating on your WhatsApp Business Account. We reserve the right to suspend your messaging capabilities if your account quality consistently falls to a level that could affect the Service for other users.
5.4 Prohibited Industries & Use Cases
You must not use ConvoAI to conduct business in, or send WhatsApp messages related to, the following product and service categories as prohibited under Meta's WhatsApp Commerce Policy:
- Illegal drugs, drug paraphernalia, or prescription medications without a valid pharmacy licence
- Tobacco products, e-cigarettes, vaping products, or related accessories
- Alcohol (where sale or promotion via direct messaging is prohibited by local law)
- Real-money gambling, sports betting, lottery, or casino services (except where lawfully licensed and with Meta's prior approval)
- Firearms, ammunition, explosives, or dangerous weapons
- Adult content, escort services, or sexually explicit material
- Dating services of a sexual or adult nature
- Counterfeit, pirated, or stolen goods
- Multi-level marketing (MLM) schemes or pyramid schemes
- Subscription traps, negative option billing, or any service that relies on hidden recurring charges
- Payday loans, high-interest short-term lending, or debt collection services
- Products or services involved in human trafficking, exploitation, or modern slavery
- Surveillance equipment, stalkerware, or services designed to track individuals without their knowledge
- Unlicensed financial advice, unregistered securities, or cryptocurrency offered in violation of applicable securities law
- Any product or service prohibited by applicable law in the Customer's or recipient's jurisdiction
This list reflects Meta's Commerce Policy restrictions as of the date of this document. Meta may update their policies at any time; you are responsible for monitoring and complying with the most current version.
5.5 Content Responsibility
You are fully responsible for all content sent through your agents. ConvoAI provides the platform; we do not review or endorse the content of your messages.
5.6 API Credentials
You are responsible for safeguarding your Meta API credentials (Phone Number ID, Access Token, WABA ID). Do not share these credentials. We are not responsible for unauthorized use resulting from your failure to secure your credentials.
6. Acceptable Use
You agree not to use the Service to:
- Send unsolicited bulk messages, spam, or harassing messages
- Distribute malware, viruses, or malicious code
- Violate any applicable law or regulation
- Infringe the intellectual property rights of others
- Impersonate any person, business, or entity
- Collect personal data without proper consent or legal basis
- Interfere with or disrupt the Service or its infrastructure
- Attempt to gain unauthorized access to any part of the Service or its systems
- Reverse engineer, decompile, or disassemble any part of the Service
- Resell or sublicense access to the Service without our express written permission
- Promote violence, hate speech, illegal activity, or discriminatory content
Violation of this section may result in immediate account suspension or termination without refund. See our full Acceptable Use Policy.
7. Intellectual Property
7.1 Our IP
The Service, including all software, design, trademarks, and content created by Serverlys, is protected by intellectual property laws and owned by or licensed to Serverlys. You are granted a limited, non-exclusive, non-transferable license to use the Service for your internal business purposes during your subscription.
7.2 Your Content
You retain all ownership rights to the content and data you upload to the Service (knowledge base documents, product catalogs, business information). By uploading content, you grant Serverlys a limited license to process and store it solely for the purpose of providing the Service to you.
7.3 Feedback
If you provide feedback, suggestions, or ideas about the Service, you grant us a royalty-free, worldwide license to use that feedback without compensation to you.
8. Data & Privacy
Your use of the Service is also governed by our Privacy Policy, which is incorporated by reference into these Terms. By using the Service, you consent to our data practices as described in the Privacy Policy.
For customers subject to GDPR or CCPA, we act as a data processor when processing end-user personal data on your behalf. Our Data Processing Agreement (DPA) is available online and is incorporated by reference into these Terms. Enterprise customers may request a countersigned DPA at hello@serverlys.com.
9. Limitation of Liability
9.1 Disclaimer of Warranties
The Service is provided "AS IS" and "AS AVAILABLE" without warranties of any kind, express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be uninterrupted, error-free, or that AI-generated responses will be accurate.
9.2 Limitation of Damages
To the maximum extent permitted by applicable law, Serverlys shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, goodwill, or business interruption, arising out of or in connection with the Service, even if advised of the possibility of such damages.
9.3 Cap on Liability
Our total aggregate liability to you for any claims arising under these Terms shall not exceed the amount you paid to us in the twelve (12) months immediately preceding the event giving rise to the claim, or USD $100 if no fees were paid.
9.4 AI-Generated Content
ConvoAI uses AI models to generate responses. We do not guarantee the accuracy, completeness, or appropriateness of AI-generated content. You are responsible for reviewing and validating any AI-generated communications sent to your customers.
10. Termination
10.1 Termination by You
You may cancel your account at any time from your account settings. Cancellation takes effect at the end of your current billing period for paid plans.
10.2 Termination by Us
We reserve the right to suspend or terminate your account immediately, without prior notice or liability, for any reason, including but not limited to a breach of these Terms, violation of Meta's policies, non-payment, or fraudulent activity.
10.3 Effect of Termination
Upon termination, your right to use the Service ceases immediately. We may delete your data after a 30-day grace period unless otherwise required by law. Provisions of these Terms that by their nature should survive termination shall survive, including ownership provisions, warranty disclaimers, indemnity, and limitations of liability.
11. Changes to Terms
We may update these Terms from time to time. We will notify you of material changes by email or by posting a notice on the Service at least 14 days before the changes take effect. Continued use of the Service after the effective date constitutes acceptance of the revised Terms. If you do not agree to the revised Terms, you must stop using the Service.
12. Governing Law
These Terms are governed by and construed in accordance with applicable law. Any dispute arising from these Terms shall be subject to the exclusive jurisdiction of the competent courts in the jurisdiction where Serverlys is incorporated. Nothing in this clause affects your statutory rights as a consumer under applicable local law.
13. Contact
If you have questions about these Terms, please contact us:
- Email: hello@serverlys.com
- Website: serverlys.com
- Business: ConvoAI by Serverlys